On February 27, we had the opportunity to attend Connecting Knowledge, a key event in the AgriFoodTech sector, where innovation and technological entrepreneurship were the central focus of the day. Organized at La Vega Innova (CENCA, San Fernando de Henares), the event brought together experts, startups, and entities from the agri-food ecosystem to reflect on the future of the sector.
One of the most anticipated moments was the keynote speech by Ferran Adrià, a world-renowned figure in creativity and innovation, who shared his vision on the importance of applied knowledge in gastronomy and the food industry.
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Innovation and Entrepreneurship in AgriFoodTech
The day began with an opening speech by the Minister of Agriculture, Fisheries, and Food, highlighting the importance the public sector places on AgriFoodTech as a development driver.
Later, Ferran Adrià captivated us with a talk on entrepreneurship and innovation, emphasizing the importance of research, creativity, and disruption in the agri-food world. His focus on knowledge management as the key to success inspired all attendees.
Innovation Showcase at La Vega Innova
In addition to the keynote speeches and panel discussions, the event featured an exhibition area where startups and tech companies presented their innovative solutions.
At Sanzar Group, we had the opportunity to showcase our software in this exhibition area, allowing professionals from the agri-food sector to experience its functionalities firsthand and explore its applications in agricultural digitalisation. It was a great occasion to increase the visibility of our technology and establish new connections with experts and investors in the field.
Conclusion and Networking
At Sanzar Group, we see this event as an excellent opportunity to exchange ideas, showcase our technological solutions, and strengthen the agri-food innovation ecosystem in Spain. Combining knowledge, creativity, and technology is key to addressing the sector’s challenges and impacting agricultural production and the food industry.
